Hi, I’m Theresa, a planet- and user-centric UX Designer
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6+ years of experience in UX design, with 3+ years dedicated to user research
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2 years in renewable energy sector
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9 months Product Management experience
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Native German speaker and fluent in English
Scroll to projects
Hi, I’m Theresa, a planet- and user-centric UX Designer
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6+ years of experience in UX design, with 3+ years dedicated to user research
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2 years in renewable energy sector
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9 months Product Management experience
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Native German speaker and fluent in English
Scroll to projects
Project examples
UX research project
UX research lead
August 2022
Revised the header section of a loyalty platform with three different research methods.

Before

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After

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Live product July 2022
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Prototype for testing
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Final design
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    Explore
    Exploration of progress indicators
    Personal project
    June 2023
    Based on usability testing, I investigated innovative ways to display determinate linear progress indicators to reassure users when they fill out a form.
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    Explore
    UI design and branding for the launch of Grow My Tree
    Freelance project
    June - July 2020
    Developed the look and feel of the environmental startup Grow My Tree that helps to plant trees in the Global South.
    Teaser UI and branding
    Explore
    Landingpage of a local arborist business
    Freelance project
    May 2023

    Created the web presence and the branding of a small business in the Berlin area and implemented Baumpflege Polak in a content management system.

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    Explore

    Project examples

    Solar and heatpump comparison tool
    Full-time employment
    October 2023 - today
    In the Startup Selfmade Energy I relaunched the solar comparison tool including a lead funnel by building a design system. In March 2024, a heatpump comparison followed. The business goal is to match homeowners with potential providers in their area.
    Heatpump comparison
    Jump into lead funnel
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    Heatpump comparison
    Jump into lead funnel
    Heatpump comparison
    Jump into lead funnel
    Optimizing header navigation through user research
    UX research lead
    August 2022

    Revised the header section of a loyalty platform with three different research methods.

    Before

    Image

    After

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    Live product July 2022
    Image
    Prototype for testing
    Image
    Final design
    Image
      Explore
      Exploration of progress indicators
      Personal project
      June 2023
      Based on usability testing, I investigated innovative ways to display determinate linear progress indicators to reassure users when they fill out a form.
      Image
      Explore
      UI design and branding for the launch of Grow My Tree
      Freelance project
      June - July 2020
      Developed the look and feel of the environmental startup Grow My Tree that helps to plant trees in the Global South.
      Teaser UI and branding
      Explore
      Puplishing a landingpage for a local arborist business
      Freelance project
      May 2023

      Created the web presence and the branding of a small business in the Berlin area and implemented Baumpflege Polak in a content management system.

      Image
      Explore
      Explore

      Where I contributed

       

      01

      Recently, I worked as a Senior Product Designer in a property technology company that enables selling and purchasing of real estate. I carried out design and research projects for business-to-consumer products and internal sales and administrative tools. The biggest challenge was that I was the only Product Designer.

      02

      Before that, I worked for 3 years in the fintech realm on open banking consumer-facing products. I was responsible for end-to-end product design and for the usability testing efforts and became UX Research Lead in my last year there.

      03

      As a freelancer, I had the chance to shape the branding and UI of the start up Grow My Tree that helps to reduce CO2 emissions through tree planting projects.

      01

      Recently, I worked as a Senior Product Designer in a property technology company that enables selling and purchasing of real estate. I carried out design and research projects for business-to-consumer products and internal sales and administrative tools. The biggest challenge was that I was the only Product Designer.

      02

      Before that, I worked for 3 years in the fintech realm on open banking consumer-facing products. I was responsible for end-to-end product design and for the usability testing efforts and became UX Research Lead in my last year there.

      03

      As a freelancer, I had the chance to shape the branding and UI of the start up Grow My Tree that helps to reduce CO2 emissions through tree planting projects.

      See full CV

      A little bit about me

      My methodology

      I build products and features based on research and data. The logical approach evokes positive emotions on the users' side.

      Through feedback I strive to take business requirements, stakeholder needs and technical constraints into account. This is how I make businesses' products appear valuable and clear in their communication.

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      Where I contributed

        01

        Senior UI Designer in renewable energy startup

        Since Oct 2023 I worked in the green tech aiming to simplify the clean energy transition. I relaunched the heatpump and solar comparison enabling homeowners to request and compare offers from multiple installers. Not only did I learn about the user base of homeowners, but designed B2B solutions enabling cooperation partners to manage provided leads.
        02

        Senior Product Designer at a PropTech

        Recently, I worked as the sole Senior Product Designer in a property technology company contributing to two squads. I carried out design and research projects for business-to-consumer products and internal sales and administrative tools.

        03

        UX / UI Designer and Research Lead in a FinTech

        Before that, I worked for 3 years in the fintech realm on open banking consumer-facing products. I was responsible for end-to-end product design and for the usability testing efforts and became UX Research Lead in my last year there.

        04

        Freelance projects

        Since 2018 I am engaged in freelance projects. I delivered dashboards for BMW Group IT and I had the chance to shape the branding and UI of the start up Grow My Tree that helps to reduce CO2 emissions through planting trees. I also created landing pages for businesses such as a pharmacy and an arborist business and implemented them in a content management system.

        05

        Academic background in design and business

        I have a Bachelor in Business Administration and in Media and Communication Design. I used every grant possible and was fortunate enough to spend practical semesters in Hamburg and Munich and exchange semesters in Nice and Bangkok.

        06

        Volunteering

        Apart from a voluntary social year in a workshop for people with special needs, I recently spent 1,5 months volunteering on two farm communities. I have learned about nature, market gardening and agriculture when I prepared patches, planted seedlings and weeded and mulched in the greenhouse together with five other volunteers.

        See full CV

        My CV in a nutshell

         

        Job experience and academia of Theresa RiedlJob experience and academia of Theresa Riedl

        Wishlist for my next role

        Continue adding value to the planet or society

        01

        I identify to a great extent through my job. I need to know that every minute of my work time I contribute to a good cause.

        Emphasis on design work

        02

        Since January I had the chance to take on Product Management responsibilities alongside my UX design role. While I profit from the insights into product strategy and developer handover, I want to cultivate a strong product mindset in a UX design role. I especially value research-driven decision making to create joyful and meaningful user experiences.

        Work in a small or medium sized company

        03

        I thrive in smaller teams with short and direct communication channels. I value a collaborative environment where everyone works closely together and fast iteration and deployment cycles. This is how ideas turn into tangible results quickly.

        Let's talk!

        Reach out to me

         

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        theresa.r.design@gmail.com

        Find me on

         

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        LinkedIn profile